Apply the Proximity Principle to Succeed in Life

groups of friends

“To remain far-sighted, you need to surround yourself with far-sighted visionaries. You need to surround yourself with people who think like you. You need to surround yourself with people who speak the same language as you. You need to surround yourself with people who fight and refuse to give up on their destiny. You need to surround yourself with people whose testimonies give you reasons to press on.” – D.S. Mashego

The proximity principle refers to the concept of surrounding yourself with the people who are already doing what you want to do or are in the position you want to be in.

If you want to succeed, then find someone who is either at the same level that you want to reach or someone who is in the process of doing so. Surrounding yourself with people who are like-minded will motivate you to reach the heights that you want to achieve.

Finding people who are at the same wavelength as you is not as difficult as you might think. The internet provides you with a great opportunity to connect with people not only in your locality but with people all over the world.

Schedule a lunch or dinner outing with people who are in your own locality so that you can share ideas. Use that time to ask about what it takes for someone in your situation to make the transition into the process of going after your dreams.

Let’s say that you are thinking about switching careers. You are ready to cut your losses and file the experience under a transitioning phase in your life. At the end of the day, it’s all about pursuing your dreams, right? That’s great!

But wait up, don’t be too hasty about making a decision. There are a lot of factors to consider before you make the big leap, this is when talking to people who understand the change comes into the picture. You can also find a mentor to guide you throughout the transition.

Those who want to transition into entrepreneurship or any other industry especially after quitting their well-paying job should apply the proximity principle because the people around you are not going to understand your need to work for your dreams but people with the same mindset will. 

Connecting with people who share the same ideology as you is a great way to hold yourself accountable and be motivated whenever you feel like you might give up.

5 Strategies to Get more Visitors for your Website

Website trafficWebsites are set up for your business to market your products and services in the online platform. People who would visit your websites will definitely opt  your services the next time they need anything of the kind. It is to thus attract customers that websites are advised to be designed creatively. If the design is still not working, you might need to do something extra. Here are five sure to be useful tips that will improve the traffic in your websites.

  1. Google+ promotions

Promotions done in Google+ can get more visitors to your website than anything. Since it is also free of cost, this is the best cost-free option before you other than social media marketing. This is especially good for businesses that are centre’s locally. These promotions can marginally improve the listing of your website in local computer and mobile searches on Google. The Google my Business is thus the most useful feature available in Google+. The circles within will help you spread your website wider through connections. The communities will also help you in finding individuals who might be interesting in marketing your website further.

  1. SEO

Search Engine Optimisation may seem a worn out method for promoting websites. But it still rules the marketing strategies, being one that has proven results. Using the most used keywords in your website content will definitely bring up the site in Google searches. This can in turn lead to more traffic in your websites.  More and more new businesses are recruiting interns and employees to do SEO, among other techniques to improve website traffic. So much so that SEO has grown to be a necessary skill in the job market.

  1. Make website interactive

Having a quickly responding website can attract more visitors to the site. If a website is slow in its response and often gets down while heavy traffic, people tend to look for other sites that may function faster and better. Constant content updates, activities and responses will add to the attractions of even the simplest of websites.

  1. Videos for marketing

Using shirt yet informative or eye-catching videos with unique concepts will definitely improve website traffic. Apart from simply improving website traffic, this is also one of the best methods to advertise your products and services before wider public. You can even make use of YouTube channels to publish these videos.

  1. Linking practices

Linking practices or swapping of links is a useful tactic that need care. Since google monitors the activities of websites and bring down those that excessively try for back linking lower in search results, it need to be done only moderately. But the best that can be done is to comment on the blogs from an account that can be traced back to the website.  This will lead people to your website. Direct linking may annoy bloggers so it is always advisable to be subtle. Or you can also find websites and blogs that have already made references to your service or  products and as them to include links. It needs a lot of effort from the side of marketing persons.